Wednesday, October 14, 2009

Disclosure: Endorsements and the FTC

AJS.COM has two primary sources of revenue (neither of which is substantial, at this time): Google Ads and Amazon Associate links. In theory, either of these could generate substantial revenue, but they don't, due to a limited audience. I don't get samples or any other consideration from the companies whose products I review from time to time (such as my review of Dollhouse Season 1 on DVD), and the only kickback I get is from Amazon if someone buys these items through the image link. As for the Google Ads, I see around $10/mo. which isn't enough to pay for my home Internet connection.

So, while I understand where the FTC is going with these new guidelines, they don't really affect this site (or its AJS.COM sister sites) at all.